Welcome to my blog.

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bon mot [bon moh; Fr. bawn moh] a witty re­mark or com­ment; clever say­ing; witticism.

Why, hello there. Thanks for drop­ping by. This is my first foray into the ex­cit­ing world of so­cial me­dia. Oooh, my ex­trem­i­ties are al­ready tin­gling. You must have many ques­tions for me, such as “What do you have to say that is so im­por­tant?” or “What do you have to say that isn’t be­ing said by mil­lions of other blog­gers?” or “What are you wear­ing?” Good ques­tions. My an­swer? Probably not much. (Har har.) But since I am ad­vanc­ing my ca­reer in the com­mu­ni­ca­tions and p.r. in­dus­try it is on good ad­vice from ex­perts that I start a blog as a form of per­sonal ad­ver­tise­ment. Thus, I will blog.

A lit­tle about me: click on the About tab. It’s pretty much all there.

So, what can I add? Well, my mother cer­tainly thinks I’m bril­liant (smart woman, she is) and my friends tell me I’m funny (lean­ing heav­ily on the “ha ha” sort rather than the “weird” so that’s a good sign) so I’m hop­ing to bring a dif­fer­ent per­spec­tive on life and its per­ver­si­ties. But I think my “an­gle” will fo­cus on the fact that I am re­turn­ing to school. What’s the big deal about that? Well, let me tell you why it’s a big deal:

  • I’m in my late thir­ties and just gave up a full-time job with four weeks va­ca­tion, an ex­pense ac­count and health benefits.
  • The last time I com­posed an es­say it was done on a type­writer. An elec­tric one, mind you, but there is no Spellcheck on type­writ­ers. Actually, that is not true — I did com­pose an es­say on a com­puter. In Word Perfect, DOS ver­sion.
  • I have a fear I may be­come Jerri Blank from Strangers with Candy, try­ing to fit into a world she long es­caped from. Will my low-rise jeans be low enough? Should I buy the pink or baby blue Uggs? Is my crush on Zac Efron so, like, over (yes, I know he is half my age and prob­a­bly gay, so shut up) or should I be pin­ning mag­a­zine clip­pings of the Gossip Girl cast to my locker?

I’m kid­ding, of course (well, mostly kid­ding). But you get my drift — I am in for a com­pletely dif­fer­ent ex­pe­ri­ence than the one I have been liv­ing for the past 15 years in the work­force. It will be a fun and ex­cit­ing time for me and I hope to re­gale you with tales from the (school) front. But mostly I would like to share my per­spec­tive on com­mu­ni­ca­tions and pub­lic re­la­tions from some­one who has been in the in­dus­try for the past nine years on the other (darker) side. Coming from CNW (the nation’s leader in– oops! Sorry, I some­times for­get I don’t work there any­more) I have been ex­posed to the needs of the com­mu­ni­ca­tor and the me­dia. Will this give me a head start? Here’s hoping.

Which leads me to an­other rea­son to blog: so­cial me­dia is new me­dia and ac­quir­ing mem­ber­ship in the web and blog com­mu­nity puts you far ahead of the rest. For those naysay­ers (and there are some in the in­dus­try, be­lieve me) here’s a cool fact: There are now one mil­lion users on Facebook from Toronto alone (The Toronto Star, Jan. 2/08); we are the first North American city to achieve this goal.

I have sev­eral friends who post news and in­for­ma­tion on their pro­file — in other words, there Facebook pro­file is their blog. There are oth­ers who get their news and in­for­ma­tion from the web. (When is the last time you used a map in­stead of Google Maps, Mapquest or GPS? I thought so.) The 2008 pres­i­den­tial elec­tion will be run pretty much through YouTube and can­di­date blogs. (Of course, I pre­fer get­ting my news on U.S. pol­i­tics with a side of cyn­i­cism (I miss you, The Daily Show) but I di­gress. Today’s jour­nal­ists are not only writ­ing for the print and elec­tronic ver­sions of their pa­pers but are pro­duc­ing video con­tent as well. Information is be­com­ing more ac­ces­si­ble than it was be­fore. This means there are new ways to com­mu­ni­cate out­side of the stan­dard news re­lease and press con­fer­ence and the web is the new place to look.

The web is also the new soap­box. Bloggers are peo­ple who have some­thing to say and a pow­er­ful tool with which to shout it from the moun­tain­tops. Case in point: Dell Hell (Jeff Jarvis vs. Dell: Blogger’s Complaint Becomes Viral Nightmare”, Online Media Daily, August 2005) and other p.r. hor­ror sto­ries. As a fu­ture com­mu­ni­ca­tor, I would be do­ing a dis­ser­vice to my­self and my fu­ture em­ploy­ers by not be­ing aware of so­cial media.

I can go on and on but my point is this: the web is not go­ing away; it is get­ting stronger and more in­flu­en­tial; and those who have em­braced it will reap the re­wards. Kind of like com­pos­ing an es­say on a lap­top ver­sus a typewriter.

Stay tuned for more…

Jerri Blank


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7 Comments on Welcome to my blog.

  1. Darlene
    January 3, 2008 at 2:58 pm (9 years ago)

    Write on, Bön! Well done.

    I have added your blog to my RSS Reader, so now when­ever you add any­thing I’ll know…how’s that for be­ing web savvy!?!

    Reply
  2. Brett
    January 29, 2008 at 4:45 am (9 years ago)

    Nicely ex­e­cuted!

    You have great in­sights cou­pled with a wry sense of hu­mor. I look for­ward to read­ing more and learn­ing how to nav­i­gate the PR jun­gle myself.

    Keep up the great work,

    Brett

    Reply
  3. Melanie
    July 13, 2008 at 12:00 pm (9 years ago)

    Great bio! Lots of en­ergy and per­son­al­ity. And why not? Going back to school and chang­ing ca­reer paths usu­ally isn’t much fun — but you’ve found a way to make it new. That’s very pos­i­tive and will be read that way. Onwards and upwards — shine!

    Reply
  4. bonsmots
    July 13, 2008 at 3:42 pm (9 years ago)

    Thanks, all. I look back at that post now (seven months ago!) and re­al­ize all the wor­ry­ing was for naught. I’ve had lots of fun in the pro­gram and made many friends. Now, it’s back to the work­force and a steady paycheque.

    Onwards and up­wards, indeed.

    Reply
  5. sandrar
    September 10, 2009 at 2:49 pm (8 years ago)

    Hi! I was surf­ing and found your blog post… nice! I love your blog. 🙂 Cheers! Sandra. R.

    Reply
  6. Marylynn Bantay
    January 5, 2011 at 12:55 pm (6 years ago)

    Great blog… and hey be­gin­ing of 2011! best wishes!

    Reply

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  1. […] I am a ma­ture PR prac­ti­tioner. Yes, I write, plan and prac­tice what I’ve learned in my Communications and PR course. Thus, I have cre­ated a brand new blog – Bons Mots. Yes, it’s the same name, but the […]

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