Posts Tagged ‘WTF’

How (not) to get ahead in advertising

Once in a while you get a brand that wants to stand out, and that means be­ing “edgy”, “bold” or “dar­ing”. But in the pur­suit of style over sub­stance, some things can go wrong. Horribly wrong. Case in point: If it’s not ob­vi­ous to you, the sub­text of the ad is that Belvedere Vodka goes down smoothly, unlike […]

Is that a sand­wich in your pocket or are you just happy to see me?

When I was in university, I took a few feminist-driven courses. In one of the classes, we were shown a pre­sen­ta­tion on sex­ism and misog­yny in ad­ver­tis­ing. Open up any fash­ion mag­a­zine, we were told, and re­ally LOOK at each im­age. Why is that women naked and sur­rounded by fully clothed, men­ac­ing men? Why is that model on her knees? […]

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